Louis Vuitton Imagination
- Perfume type
- Eau de Parfum (EDP)
- Gender
- For men
- Brand
- Louis Vuitton
- Country of brand
- France
- Group
- Citrus Aromatic
Louis Vuitton Imagination is the 2022 men's-unisex Eau de Parfum from French luxury house Louis Vuitton, and one of the most popular members of the Les Parfums Hommes collection. Composed by perfumer Jacques Cavallier Belletrud. Built on Sicilian Calabrian citrus rind, black tea, ginger, sandalwood and ambergris — a fragrance balancing a sunny citrus-tea opening with a dense sandalwood-musk base. Bergamot and ginger on the opening evoke "the breath of a Shanghai morning"; black tea and jasmine in the heart add soft aromatic depth; sandalwood and ambergris in the base give satisfying warmth. It belongs to the aromatic woody family, with dense sillage and 8–10 hours of longevity. A season-versatile luxury men's-unisex fragrance.
PERFUME LONGEVITY
AT WHAT DISTANCE IT IS SENSED
Louis Vuitton Imagination — the luxury masculine breath of a Shanghai morning
Louis Vuitton Imagination is the 2022 men's-unisex Eau de Parfum from French luxury house Louis Vuitton, quickly becoming one of the most popular members of the Les Parfums Hommes collection. Widely searched as "Louis Vuitton Imagination", "LV Imagination", "Imagination LV", "Imagination perfume", in Russian "Луи Виттон Имэджинейшн", "Имэджинейшн", "Imagination духи" or simply "Imagination". The composition is signed by LV's in-house master perfumer Jacques Cavallier Belletrud.
Imagination and LV's men's-unisex strategy
In 2018 Louis Vuitton launched its Les Parfums Hommes (men's perfumery) line — with L'Immensite, Nouveau Monde and others. Imagination (2022) is the "Asia-inspired" sub-version of this line — dedicated to Chinese and Japanese aesthetics. The composition is built on the concept of "the breath of a Shanghai morning: fresh tea, dark citrus, silk sunlight".
The character of Imagination
Louis Vuitton Imagination sits in the classic aromatic woody family, but what sets it apart from typical men's fragrances is the black tea note. Calabrian bergamot, mandarin and ginger on the opening evoke "the breath of a Shanghai morning"; jasmine, black tea (Yerba Mate) and cardamom in the heart add soft aromatic depth — this is its signature heart layer; sandalwood, cedarwood, ambergris and patchouli in the base warm the dry-down and create the "silk-sun" performance. Sillage is dense, longevity 8–10 hours.
Who is it for?
Imagination is ideal for a 22+ men's-unisex audience. Built for those who seek "Asian aesthetics" rather than classic "European luxury". Spring-summer, autumn mornings, the office, evening dates, birthdays — all appropriate. Fans of more classic men's fragrances (Dior Sauvage EDP) will find Imagination more "luxury and niche", more "oriental".
Other popular Louis Vuitton men's fragrances
Imagination fans often also explore: LV L'Immensite (more bergamot-ocean, "vast ocean"), LV Pacific Chill (more grapefruit-green tea, "California summer evening"), LV Afternoon Swim (more orange-mandarin, summer-beach), LV Ombre Nomade (dense oriental-oud, winter-evening), LV Symphony (more tea-iris, classic).
Aromatic-woody fragrances similar to Imagination
In the tea-citrus-wood luxury family, also consider: Dior Sauvage EDP (more classic-accessible), Creed Aventus (more fruity-smoky, more "success"), Burberry Hero EDP (more cedar-aromatic), Marc-Antoine Barrois Ganymede (more fruity-niche).
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